Date: 04-jul-2025 | By: Nuztrend Team
Spotify, the world’s leading music streaming service, has found itself at the center of controversy following revelations that one of its breakout bands, “The Velvet Sundown,” may not contain a single human member. With over 470,000 monthly listeners, the group has quietly amassed a strong following—but now faces a growing backlash from artists, fans, and music rights advocates who feel blindsided by the stealthy rise of AI-generated music.
At first glance, “The Velvet Sundown” sounds like any other indie-electronic group: smooth production, cryptic lyrics, and a dreamy ambiance. But investigations by industry insiders and tech analysts suggest that the project may be completely AI-generated—composed, performed, and produced by algorithms. Spotify has yet to confirm or deny the band's true origin, but silence is only adding fuel to the fire.
Unlike traditional music promotion strategies, “The Velvet Sundown” benefited from rapid algorithmic placements on Spotify-curated playlists—something independent artists struggle to access. Critics argue that Spotify may be intentionally pushing AI content to reduce royalty payouts to human creators.
The combination of anonymity and promotion power has raised red flags across music forums and Reddit threads, with users calling the project "a ghost band backed by code."
Many musicians feel that the rise of AI in music is inevitable—but also dangerous if left unchecked. The main concern is fairness. Should platforms like Spotify disclose whether an artist is human or AI? Should AI music receive the same royalties as human-created songs?
Organizations such as the UK Musicians’ Union and American Guild of Musical Artists have called for urgent industry regulation.
Spotify issued a short statement late Thursday, saying: “We support creative innovation across all formats, including AI-enhanced music.” However, the company did not confirm whether “The Velvet Sundown” is AI-generated, nor did it address the platform's alleged preferential algorithmic treatment.
In the absence of full transparency, artists are pushing back. Several have already announced boycotts of the platform, while others are demanding new filters that allow listeners to opt out of AI-generated content entirely.
The controversy surrounding “The Velvet Sundown” may just be the tip of the iceberg. As AI continues to evolve, the lines between human and machine creativity will blur—forcing the music industry, governments, and audiences to confront difficult questions about authenticity, fairness, and artistic value.
While some welcome the innovation, others argue that human emotion, imperfection, and lived experience cannot be replicated by machines.
Fans appear divided. Some enjoy the music regardless of its source, while others feel deceived. On TikTok and X, hashtags like #RealArtistsOnly and #StopAIMusic are trending as more people learn about the controversy. The bigger issue, many say, isn’t about whether AI should exist in music—but whether listeners have the right to know what they’re hearing.
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